{"id":10627,"date":"2025-05-01T20:04:43","date_gmt":"2025-05-02T02:04:43","guid":{"rendered":"https:\/\/marketingweb.com.mx\/blog\/?p=10627"},"modified":"2025-05-01T20:04:43","modified_gmt":"2025-05-02T02:04:43","slug":"tamanos-de-imagen-actualizados-para-whatsapp-facebook-instagram-y-tiktok","status":"publish","type":"post","link":"https:\/\/marketingweb.com.mx\/blog\/tamanos-de-imagen-actualizados-para-whatsapp-facebook-instagram-y-tiktok\/","title":{"rendered":"Tama\u00f1os de imagen actualizados para WhatsApp, Facebook, Instagram y TikTok"},"content":{"rendered":"

Tama\u00f1os de imagen actualizados para WhatsApp, Facebook, Instagram y TikTok<\/h1>\n

Gu\u00eda pr\u00e1ctica para que tus dise\u00f1os se vean perfectos en cada red social<\/h3>\n

Hoy en d\u00eda, todos subimos im\u00e1genes a redes, pero\u2026 \u00bfsab\u00edas que si usas el tama\u00f1o incorrecto tu contenido se puede ver borroso, cortado o poco profesional? \ud83e\udd2f<\/p>\n

Tanto si eres emprendedor, dise\u00f1ador o simplemente quieres que tus publicaciones luzcan bien, usar los tama\u00f1os correctos en 2025 es clave<\/strong>. Aqu\u00ed te dejo una gu\u00eda clara, actualizada y sin rodeos.<\/p>\n

\"tama\u00f1o<\/p>\n

\n

\ud83d\udfe2 WhatsApp: Im\u00e1genes que impactan en tu estado<\/h2>\n
    \n
  • \n

    Estado de WhatsApp (Historia):<\/strong>
    \ud83d\udc49 1080 x 1920 px (relaci\u00f3n 9:16)
    Ejemplo real: si est\u00e1s promocionando un producto, usa este formato vertical. Un pastelero de Guadalajara logr\u00f3 25 ventas solo con estados atractivos bien dise\u00f1ados.<\/p>\n<\/li>\n

  • \n

    Foto de perfil:<\/strong>
    \ud83d\udc49 500 x 500 px (cuadrada, centrada)<\/p>\n<\/li>\n<\/ul>\n

    \n

    \ud83d\udd35 Facebook: El cl\u00e1sico que sigue vigente<\/h2>\n
      \n
    • \n

      Foto de portada (perfil personal o p\u00e1gina):<\/strong>
      \ud83d\udc49 820 x 312 px (no uses texto en los bordes, se corta en celular)
      Tip: un bar en CDMX perdi\u00f3 reservas porque su tel\u00e9fono estaba en una esquina que no se ve\u00eda en m\u00f3vil.<\/p>\n<\/li>\n

    • \n

      Publicaci\u00f3n con imagen horizontal:<\/strong>
      \ud83d\udc49 1200 x 630 px
      (ideal para noticias, promociones o frases con fondo)<\/p>\n<\/li>\n

    • \n

      Historia (story):<\/strong>
      \ud83d\udc49 1080 x 1920 px (misma medida que WhatsApp)<\/p>\n<\/li>\n<\/ul>\n

      \n

      \ud83d\udcf8 Instagram: Todo entra por los ojos<\/h2>\n
        \n
      • \n

        Publicaci\u00f3n cuadrada:<\/strong>
        \ud83d\udc49 1080 x 1080 px (la m\u00e1s usada)
        Tip: una florer\u00eda de Monterrey aument\u00f3 40% sus seguidores al uniformar su feed con im\u00e1genes cuadradas, bien centradas.<\/p>\n<\/li>\n

      • \n

        Publicaci\u00f3n vertical (mejor alcance):<\/strong>
        \ud83d\udc49 1080 x 1350 px<\/p>\n<\/li>\n

      • \n

        Historias y Reels:<\/strong>
        \ud83d\udc49 1080 x 1920 px
        (usa la zona central para texto e im\u00e1genes clave, \u00a1Instagram corta las orillas!)<\/p>\n<\/li>\n<\/ul>\n

        \n

        \ud83c\udfb5 TikTok: Videos virales y visuales<\/h2>\n
          \n
        • \n

          Video o imagen vertical:<\/strong>
          \ud83d\udc49 1080 x 1920 px
          Tip real: un restaurante en Canc\u00fan viraliz\u00f3 un plato de mariscos con solo mostrarlo en formato vertical + m\u00fasica pegajosa.<\/p>\n<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"

          Usar los tama\u00f1os correctos no es un lujo, es una estrategia inteligente. Tus im\u00e1genes son tu carta de presentaci\u00f3n, y m\u00e1s cuando est\u00e1s vendiendo, informando o simplemente compartiendo algo importante.<\/p>\n","protected":false},"author":18,"featured_media":10628,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","_joinchat":[],"footnotes":""},"categories":[56,55],"tags":[2150,2151,2149,2153,2154,2152],"class_list":["post-10627","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","category-diseno-web","tag-facebook","tag-instagram-y-tiktok","tag-tamanos-de-imagen-2025-para-whatsapp","tag-tamanos-de-imagen-facebook","tag-tamanos-de-imagen-instagram","tag-tamanos-de-imagen-tiktok"],"_links":{"self":[{"href":"https:\/\/marketingweb.com.mx\/blog\/wp-json\/wp\/v2\/posts\/10627","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marketingweb.com.mx\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/marketingweb.com.mx\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/marketingweb.com.mx\/blog\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/marketingweb.com.mx\/blog\/wp-json\/wp\/v2\/comments?post=10627"}],"version-history":[{"count":2,"href":"https:\/\/marketingweb.com.mx\/blog\/wp-json\/wp\/v2\/posts\/10627\/revisions"}],"predecessor-version":[{"id":10631,"href":"https:\/\/marketingweb.com.mx\/blog\/wp-json\/wp\/v2\/posts\/10627\/revisions\/10631"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/marketingweb.com.mx\/blog\/wp-json\/wp\/v2\/media\/10628"}],"wp:attachment":[{"href":"https:\/\/marketingweb.com.mx\/blog\/wp-json\/wp\/v2\/media?parent=10627"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/marketingweb.com.mx\/blog\/wp-json\/wp\/v2\/categories?post=10627"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/marketingweb.com.mx\/blog\/wp-json\/wp\/v2\/tags?post=10627"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}