Web positioning company Alabama. One of the most important elements of building an online marketing strategy around SEO and search rankings is empathizing with your audience. Once you grasp how the average ‘searcher’, and more specifically, your target market, utilizes Search, you can more effectively reach out and retain those users.
A search engine is a web-based tool that enables users to locate information on the World Wide Web. Popular examples of search engines are Google, Yahoo!, and MSN Search. Search engines utilize automated software applications (referred to as robots, bots, or spiders) that travel along the Web, following links from page to page, site to site.
Search Engine Optimization
The information gathered by the spiders is used to create a searchable index of the Web. Thus, when people use the term search engine in relation to the Web, they are usually referring to the actual search forms that search through databases of HTML documents, initially gathered by a robot.
There are basically three types of search engines: Those that are powered by robots (called crawlers; ants or Â spiders) Those that are powered by human submissions Those that are a hybrid of the two. Links allow the search engines’ ‘crawler’ or ‘spider’ (which is an automated robot) to find billions of interlinked documents on the web and then it links them with the search users’ query. As soon as the crawler finds these pages, they translate the websites’ code and then applies that on to a massive database. To manage holding all the pages that are accessible in milliseconds, the search engine companies have constructed data-centres all over the world.